Saigon Blvd Banh Mi

Bánh Mì Mood Match: Pick Your Lane (Evergreen — No Holiday)

Voiceover w/ b-roll (**evergreen; no holiday mention; current date referenced: Feb 6, 2026**). Help guests pick a bánh mì fast by matching their *mood* to a menu lane—grilled meats vs cold cuts vs veggie. **Hook (0–2s):** “Not sure what bánh mì to order? Pick your mood—I’ll match you.” **Structure (tight + punchy):** 1) **Choose your mood (on-screen list):** Smoky/Grilled • Savory/Rich • Light/Fresh • Veggie 2) **Match to menu picks (quick flavor notes):** - **Grilled Chicken (Thịt Gà Nướng):** smoky + herby - **Grilled Pork (Thịt Heo Nướng):** savory + char - **Grilled Beef (Thịt Bò Nướng):** bold + beefy - **Red Pork Belly (Thịt Đỏ):** rich + sweet-savory - **Combination (Đặc Biệt):** classic cold-cut deli vibe - **Veggie Bánh Mì:** light + saucy **Must-show ordering tip (on-screen text + VO) — use exact wording:** “**Majority of our sandwiches come with butter and pate (pork liver spread). Please ask to remove if wanted otherwise.**” **B-roll checklist (no one eating/handling food):** - Restaurant exterior + sign - Fresh bread / oven shots ("baked fresh daily" vibe) - Assembly line (hands okay, no eating) - Menu close-ups featuring bánh mì categories + pâté/butter disclaimer - Plated sandwich close-ups + sauce drizzle - 1–2 quick shots of **Order Online / Pickup / Delivery** screen for convenience + service - Optional: quick customer-service moment (staff greeting/waving, handing bag across counter—no food handling close-up) **On-screen engagement prompts (quick pop-ups):** - “Smoky/Grilled or Cold Cuts?” - “Comment your usual order—we’ll recommend your next one.” **End beats:** - Engagement question: “Are you **Team Grilled** or **Team Cold Cuts**?” - CTA: “Order pickup/delivery online—comment what you got and we’ll recommend your next one.” **Revision applied (per owner note):** Removed any holiday tie-in and kept this fully evergreen for Feb 6, 2026.